Discover the #HYPEFEST

#tb @hypefest with my boy💕
With its first debut and selling out at #hypefest, the BBC X @NEIGHBORHOOD_official x @adidasoriginals EQT Bask ADV Sneakers are re-releasing tomorrow [10.15.18 - 12PM EST] across the U.S. on and in Tokyo at the NBHD Flagship an
BBC X @NEIGHBORHOOD_official | First debuted at #hypefest, and re-releasing at the BBC NYC and NBHD Tokyo Flagships and websites on Monday, 10.15.18.
BBC ICECREAM at Hypefest. Shoutout to all who came by our booth and copped some limited pieces🖖🏽The BBC X NBHD capsule will be re-released for our NYC Flagship and @NEIGHBORHOOD_official Tokyo Flagship and websites on
Photo by @angelaowens
“I am a total outsider when it comes to all things fashion,” says photographer Angela Owens (@angelaowens), who recently attended Hypefest (@hypefest), a new two-day cultural festival in Brooklyn, New York,
Past empowers future. At the Makers Lab in NYC, creators build their own imaginative yet iconic silhouettes by fusing past and present designs together.
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You chose, we created. With a FuturePacer upper and a Yung-1 tooling this silhouette stands outs amongst #NEVERMADE

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adidas Originals “Never Made” is a cultural moment celebrating past and future, the story continues in December with @Nevermade
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New York city’s creators came together to create a brand new shoe, Boost Your Castella. 
The shoe was named by the community and crafted by @j.theripper.
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Combining past and present to unite our audience over a cobbler masterpiece. @j.theripper created a silhouette for the people through Instagram polls at the cobbler shop in NYC. #NEVERMADE
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@bambambaklava made a special appearance at @adidasoriginals’ @hypefest activation. Hosting the label's giveaway, Bronson gave out attendees exclusive sneakers from its "Never Made" capsule. The rapper even got a chance to tour adida
@hypefest: Grab your exclusive #hypefest merchandise inside the Agger building.

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