Discover the #uwmadison

Madison, WI / @uwmadison // Cessna
Sun, football, fall. Homecoming @uwmadison / Gameday @uwbadgers
#AerieREAL Ambassador @morgiibaker spreading the #AerieREAL love at @uwmadison! Want to share your own positive vibes? Head to your Aerie store’s fitting room & leave a note that encourages all girls to feel good.
Thank you for an amazing first day @uwmadison! See you tomorrow from 10 a.m. to 4 p.m. for round two of #AerieREAL inspo & REAL fun times. Follow along on Instagram stories as our #AerieREAL Ambassadors takeover for the day! #AerieEvents
Near @uwmadison? Get in here, beautiful! Stop by for shopping, DIY-ing and #AerieREAL fun! #AerieEvents 🛍
We’re kicking off our first stop of the #AerieREAL Pop-Up Tour at @uwmadison outside of Union South! We’re bringing our NEW Real Me Collection, freebies & fun times back on the road. Not in town and feeling the #FOMO? Follow along
Thanks to all of the incoming @UWMadison students who attended tonight's W Project. Have a great school year! #OnWisconsin 👐
#AerieREAL is heading back on the road! We’re kicking off our pop-up tour this Wednesday at @uwmadison, and we’ll be bringing our NEW Real Me Collection, freebies & fun times to 7 more campuses this fall. See all the stops and fin
#Badgers fans come in all shapes and sizes - and breeds. (📷: @murphthegoldenretriever) #uwmadison #madisonwi #dogsofuwmadison
Duck and cover for an utterly breathtaking sunset in #madisonwi. (📷: @uwsocial) #uwmadison #uwsunsetclub
Once a Badger, ALWAYS a Badger. Congrats to all the #Badgers celebrating graduation @uwmadison today! #OnWisconsin 👐🎓 (📸 @jeffmiller_uwmad)

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